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Creating The Best Affiliate Tools For Your Affiliate Program.
Affiliate tools can be a great mechanism to increase affiliate activation, revenue, and retention. Searching for useful affiliate tools online, however, can be discouraging and frustrating as most...
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Best States To Live As An Affiliate Marketer
Whether affiliate marketing is your “day job” or just a supplemental income; there are several factors that should be considered when deciding the best place to establish and run your performance...
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Differentiating Your Affiliate Program
A few weeks ago there was a great column in Marketing Land that talked about how to size up your affiliate program against the competition using nine key components and creating a competitive matrix to...
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How Performance Marketing Is Influencing The Next Generation Of Internet...
There have been several interesting announcements in the last week for the next wave of internet startups. While Facebook’s IPO and subsequent lawsuit has been at the forefront, social sharing site...
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Improve Your Affiliate Program ROI
I had coffee with the affiliate manager of a local retailer recently and we talked about some of the challenges facing internet retailers, whether they’re managing an established or mature affiliate...
View ArticleClik here to view.
Publisher Perspective: Choosing An Affiliate Program
The final Affiliate Summit of 2012 wrapped up this week in New York City. One of the things I truly enjoy about these conferences is being able to catch-up with partners, colleagues, and friends in the...
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Affiliate Management: Things To Do In Q4 To Prepare For 2013
It’s hard to believe that we’re already a month into the fourth quarter. Most affiliate management initiatives are centered around the holiday shopping season; and, now that those plans are in motion,...
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Multi-Channel Marketing: Working With Affiliates And Resellers
For software and consumer technology companies, working with affiliates and resellers can quickly become a cross-channel tug-o-war if there’s not a clear multi-channel marketing strategy for both...
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Affiliate Management: 5 Ways To Improve Your Affiliate Relationships In 2013
If you’ve researched affiliate management and the factors that contribute to a successful affiliate marketing program, you’ve likely read that the relationship is a key component. Like any...
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Choosing An Affiliate Network For Your Business
When’s the last time you went shopping around for a new affiliate network? Everyone’s heard of the big networks like Commission Junction, LinkShare, Google Affiliate Network, etc. — but what about the...
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What Resources Do Your Affiliates Need?
I was recently asked by an industry colleague about resources they should be making available to their affiliate partners and what affiliates want and need to be more successful. My colleague had seen...
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2013: The Year Of Affiliate Attribution?
You’ve probably read a thing or two about affiliate attribution in a trade publication or heard it mentioned at industry events. Affiliate attribution is one of the hottest and most controversial...
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Differentiating Your Affiliate Program
A few weeks ago there was a great column in Marketing Land that talked about how to size up your affiliate program against the competition using nine key components and creating a competitive matrix to...
View ArticleClik here to view.
How Performance Marketing Is Influencing The Next Generation Of Internet...
There have been several interesting announcements in the last week for the next wave of internet startups. While Facebook’s IPO and subsequent lawsuit has been at the forefront, social sharing site...
View ArticleClik here to view.
Improve Your Affiliate Program ROI
I had coffee with the affiliate manager of a local retailer recently and we talked about some of the challenges facing internet retailers, whether they’re managing an established or mature affiliate...
View ArticleClik here to view.
Publisher Perspective: Choosing An Affiliate Program
The final Affiliate Summit of 2012 wrapped up this week in New York City. One of the things I truly enjoy about these conferences is being able to catch-up with partners, colleagues, and friends in the...
View ArticleClik here to view.
Affiliate Management: Things To Do In Q4 To Prepare For 2013
It’s hard to believe that we’re already a month into the fourth quarter. Most affiliate management initiatives are centered around the holiday shopping season; and, now that those plans are in motion,...
View ArticleClik here to view.
Multi-Channel Marketing: Working With Affiliates And Resellers
For software and consumer technology companies, working with affiliates and resellers can quickly become a cross-channel tug-o-war if there’s not a clear multi-channel marketing strategy for both...
View ArticleClik here to view.
Affiliate Management: 5 Ways To Improve Your Affiliate Relationships In 2013
If you’ve researched affiliate management and the factors that contribute to a successful affiliate marketing program, you’ve likely read that the relationship is a key component. Like any...
View ArticleClik here to view.
Choosing An Affiliate Network For Your Business
When’s the last time you went shopping around for a new affiliate network? Everyone’s heard of the big networks like Commission Junction, LinkShare, Google Affiliate Network, etc. — but what about the...
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